Evolve
“‘Like many young technicians, he is apt to say things like, ‘Microsoft has worse products but better marketing.’ When uttered by a software developer, the term ‘marketing’ simply stands in for all that business stuff: everything they don’t actually understand about creating software and selling it. This, actually, is not really what ‘marketing’ means. Actually Microsoft has pretty terrible marketing. Can you imagine those dinosaur ads actually making someone want to buy Microsoft Office?” Joel Spolsky
